Franchising my brand

As a franchisor you will be building a brand with a reputation that other people will want to buy into. You will, therefore, need a brand which is distinctive and appropriate for all the places you would want to have franchisees in operation.

It will also be your responsibility, and your obligation to franchisees paying for the benefit of using your brand, to protect it against abuse, both by outsiders and by ex-franchisees. You will, therefore, need specialised advice on protecting your trade and service marks.

The British Franchise Association maintains a list of franchise lawyers with the necessary experience.

Go to step three: The franchised system

 
 
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    Minster Services Group UK - Franchisee case study

    “A thorough training course at Minster’s head office and time spent with existing Minster franchisees has helped me to become familiar with the systems and procedures. The fact that the business is low-tech and virtually recession-proof was important to me.”

    Read the full case study View franchise details
 
 
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