Exhibition Organisers

This category includes companies that organise and manage the bfa’s franchise exhibitions.

  • Venture Marketing Group's Franchise Exhibitions

    Contact details

    Member - Affiliate
    Exhibition Organisers
    Mr. Adrian Goodsell
    020 8394 5226

    Business description

    Venture Marketing Group (VMG) has been serving the franchise community for over 20 years and run the official bfa accredited franchise events throughout the year. Each exhibition is marketed with a big-budget national, local, and trade advertising campaign including TV, radio and billboard advertising. VMG’s campaigns have been enormously successful in bringing in a fresh audience of more mature visitors, who have experience of the corporate world and the drive to run their own business – but who may not have considered franchising in the past. The pre-event marketing allows them to research franchises in advance so they turn up as qualified investors.

    ChipsAway International Ltd - Franchisee case study

    Former training manager, David Greenaway’s role involved a lot of travel and staying away from home, which negatively impacted his family life. ChipsAway captured his interest as he was impressed with the professionalism, the strong brand and the ability to maintain a great work-life balance.

    Read the full case study View franchise details
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