Choice Hotels Europe, UK

Choice Hotels Europe is part of Choice Hotels International, one of the largest and most successful lodging franchisers in the world with over 6,000 hotels in more than 35 countries and territories. With more than 70 years of experience in lodging in a dynamic and fast-paced industry, Choice Hotels is a global leader, constantly introducing innovations that are welcomed by travellers. Choice Hotels maximise hotel revenues using sophisticated marketing, property management systems, and dedicated sales support to ensure hoteliers develop their businesses effectively. In Europe, Choice Hotels International franchise the popular Comfort, Quality, Sleep Inn, and Clarion brands to match every market. With more than 70 years of experience in lodging in a dynamic and fast-paced industry, Choice Hotels is one of the global leaders, constantly introducing innovations that are welcomed by travellers. Choice Hotels maximise hotel revenues using sophisticated marketing, property management systems, and dedicated sales support to ensure hoteliers develop their businesses effectively. In Europe, Choice Hotels International franchise the popular Comfort, Quality, Sleep Inn, and Clarion brands.