Case Study - Jennifer David

How does Debutots work around your family?

It fits in well, as I can choose my own hours. At the moment, I tend to work mainly in the mornings and keep the afternoons free for the children. My son's at nursery every morning anyway so he doesn't notice me working. I catch up with any admin or letter writing in the evenings when the children have gone to bed, but am managing to keep weekends free. I also do Debutots parties, but as they're only an hour long I'm happy to do them on the weekends. I have trained up 4 practitioners to help cover the demand for my classes!

What did your investment buy?

Just about everything I needed to set up a business:

The franchise license and full use of the logoAll equipment including: stationery, leaflets, T-shirts, tote bags, stickers, visual aids and CDs for the classes and marketing material including advertisement artwork
A page on the website and my Debutots email address
The full Debutots curriculum with comprehensive class plans, handouts for the parents and Creative Planning Packs' for my nursery and school bookings
Extensive 5 days' training, friendly, supportive on-going advice and the huge, fabulous Operations Manual!

Do you get support?

I really can't fault the Head Office support. When I was just starting out, I had loads of questions that kept popping up; I have fewer now, but it's very reassuring to know that my questions will be answered almost instantly by people who've got years of experience. There's always someone there on the end of the phone or to reply to emails. They've really been great - very supportive, very encouraging and also very inspiring.

What's the best thing about Debutots for you?

I love the fact that I'm delivering a product that I genuinely think is amazing for children. I'm enjoying the responsibility of being in charge and being able to choose my own hours. I'm excited about the business' potential to expand. It's also great to be able to do a job that I really enjoy and that others will gain so much from too. And, I'm doing a part-time job on a full time salary - brilliant!