Case Study - Rachel Rowling
After graduating and working professionally in law, Rachel Rowling, the Rosemary Conley Diet and Fitness Clubs franchisee for the Dewsbury, Batley and Heckmondwike area, never imagined that a holiday with her husband would result in a complete career change!
But, on the flight home from a holiday with her family, Rachel picked up the latest Rosemary Conley Diet & Fitness magazine and inside found a section about the franchise opportunity. On her return to the UK Rachel investigated the idea further. In 2007 she attended an open day, launched her business in January 2008 and hasn’t looked back since!
One of the most challenging aspects for Rachel was the training. Having come from a commercial background, Rachel found herself as a novice when training for her OCR Exercise to Music qualification. However, Rachel passed with flying colours, which she credits to hard work, persistence and the strength of the training course. She says: “The delivery and support you get on the training course is second to none. It was the best course I have ever been on, both during my student and professional career.”
Rachel is now well into her second year and is ecstatic that her life has taken such a different path.
“Being a franchisee is great and whilst it is a serious job, it has a real fun factor that I had been missing before,” adds Rachel.
One of Rachel’s biggest bonuses is the sense of achievement the job brings.
“You can’t beat the feeling when your members get taken off medication by their doctors as a result of improving their health at your classes. The members really are fantastic!” says Rachel.
Although Rachel occasionally misses the cut and thrust of business meetings and wearing a suit and killer heels, there is nothing which can match the buzz of seeing people change their lives for the better and improve their self-belief.
Rachel highly recommends buying a franchise to anyone who wants the freedom of being their own boss and running their own business but with the backing of the Rosemary Conley brand, which gives instant recognition and credibility within the market.
“Knowing that the Rosemary Conley franchise is backed so strongly by the bfa and has been twice recipient of the Franchisor of the Year Award meant a great deal to me. It gave me all the confidence I needed to invest in this franchise.” With three employees currently in training, Rachel is looking forward to expanding her business and continuing to live life to the full whilst doing something she loves.



