Case Study - Marie Naud

Marie enjoying her home life with her two children Marie Naud has been a Tatty Bumpkin Franchisee since February 2009, running yoga-inspired classes for little ones in the Plymouth area, this is her story. 

My name is Marie and I a mother of two wonderful girls and expecting a third. I am a research scientist by training but after having my second daughter I realised I could not perform well in this field and still give my family the quality time they deserved. I was half looking for another opportunity. I found Tatty Bumpkin beautiful and ethical clothing in a catalogue and logged onto their website to have a look at the full range. That is when I discovered that they also offered yoga inspired classes for little ones and that they were selling franchises. As I have been practising and enjoying the benefits of yoga for over 10 years I was really keen to know more. I went along to a discovery day and then I knew I had to give this a go.

I completed my training in February 2009. The training is CACHE (Council for Awards in Childcare and Education) accredited and gives you all the tools you need to be a confident and professional teacher. The amount of work that has gone into developing the award winning Tatty Bumpkin programme is mind blowing; all our classes material are fully aligned up to the goals of the Early Years Foundation Stage. It appeals to all children and is full of such simple ideas it can overflow into everyday life. The children love the sessions, the parents find it useful to spark creative parenting and the Early Years professionals are amazed at how well the programme fits into the curriculum. 

The franchise has proven to give me the flexibility I was looking for. I am able to work hours around my children’s need and still earn a decent wage. In addition I know that when my children are all at school I can increase my hours and my earnings as there is still a lot of potential for my franchise to grow. Of course it is challenging at times, but because of the nature of the work I feel like I could always do more, but the staff at the Tatty Bumpkin head office are always very supportive and help me achieve my goals. To be honest I also quite like a challenge and would not have found a repetitive occupation very motivating. I have had my franchise for nearly 3 years now, all during the recession and have managed to earn a living without compromising the quality of my family life. I can’t wait to see how well we will do when the economic crisis finally ends.

The core of the business is the teaching of lovely yoga inspired classes to babies and children and is extremely rewarding on a daily basis. I found that adapting to this new work comes naturally if you love children, supporting a healthy life-style and have a sense of fun. As a Tatty Bumpkin franchisee you can run your own business and let your inner child run wild at the same time.

  • Tatty Bumpkin Ltd.

    Contact details

    Membership
    Member - Associate
    Sector
    Children/Play Education
    Contact:
    Sam Morgan
    Email:
    franchise@tattybumpkin.com
    Website:
    Tatty Bumpkin Ltd.  
    Tel:
    01732 812 212
    Location:
    Plaxtol, Sevenoaks
    Desc

    Business description

    Tatty Bumpkin offers an ethical dual income franchise which allows a franchisee to run yoga-inspired classes based around the character doll Tatty Bumpkin who goes on musical magical adventures with her friends for babies and toddlers as well as sell class associated materials which are organic, carbon neutral and fairly traded. Tatty Bumpkin was awarded an UnLtd Social Enterprise award for its socially responsible business model and continues its work to give women the opportunity to have a rewarding, lucrative and family friendly career.

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