The second edition of The Franchising Bible, the comprehensive guide to planning, funding and running a successful franchise, has been released.
Featuring a complete refresh and with new sections overseen by co-author and bfa director general Brian Smart, the book acts as an objective portal into the world of franchising for those looking to discover more about becoming a franchisee. The new edition contains the latest franchising statistics, new case studies from a host of different brands and specific information regarding the purchase of a franchise re-sale, reflecting a maturing industry.
The book deals with every aspect of becoming a franchisee from helping the reader to determine whether it’s the right thing for them and how to research, identify and select the right franchise, through to raising finance, legal considerations and starting out in business. Later chapters discuss the critical first few months, business growth and taking on a second territory.
Over 25 bfa members have case studies featured as part of the book, from a range of sectors including children’s services, retail, finance and home & garden improvements, enabling readers to gain insights from those with direct experience of running a franchise business.
The Franchising Bible is now available in the bfa bookshop and is the ideal resource for those thinking about investing in a franchise.