How to Franchise Your Business
A bfa guide by Martin Mendelsohn
Franchising may provide the vehicle to grow your business. In partnership with other skilled individuals you could begin to develop a national network with a recognised brand and make your business a household name.
If you’re considering franchising your business, or have an idea that could develop into a successful franchise, this guide will explain the steps to take.
Many profitable businesses that have gone into franchising without adequate preparation have subsequently failed.
The moral cost is also high for the franchisor, who has persuaded people to re-mortgage their homes, sacrifice their life-savings and run-up heavy debts to join their franchise. Such disasters can be avoided with the guidelines in this book.