The Franchising Handbook is the essential read The Franchising Handbook, Carl Readerfor any aspiring franchise owner. It is entirely focused on supporting you through the journey ahead. You will discover what franchisors are looking for, how to make a success of your venture, the pitfalls to look out for, what can or cannot be negotiated, and how best to present yourself to ensure that you win the franchise you want. It is packed with case studies and advice from experienced franchisors and franchise experts telling you exactly what you need to know.

Written in a simple, jargon-free style, this book provides everything you need to know to decide if franchising is for you and gives you practical step-by-step instructions for making your franchise a success.

Written by Carl Reader of d&t Chartered Accountants, a bfa-accredited affiliate brand, and former bfa Northern Forum Chair.

 
 
  • Alan Crisford
    Water Babies Ltd - Franchisee case study

    After a lot of hard work to get the business going, Alan and his wife are reaping the rewards of their endeavours. He shares his advice for prospective franchisees and discusses how important his franchisor has been in his success.

    Read the full case study
 
 
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