Membership History

Joined 2022

Membership History

Joined 2022

Company Overview

With over 10 years’ experience in franchising from franchisee, franchisor and British Franchise Association side, Cinder are truly able to understand the nuances of franchising that make it so special. We are here to support business of all sizes, industries, and ages to create a mentally healthy workplace where your team and franchise network are able to thrive.

With MHFA England accredited trainers, we provide bespoke and tailored training to franchise support teams and their franchisee networks. We are passionate about supporting you to make a lasting change, so also provide supporting consultancy to create company wellbeing policies and effective action plans to put them into place.

Franchise Services

We provide mental health training, workshops and conference talks to franchise support teams and franchisee networks.

Your franchise support teams:

We support your franchise support teams to become more aware of their own mental health, support their colleagues and know how to spot signs of distress in your franchisees, guiding them to effective support.

Your franchisees:

Our theory is that a franchisee who is more self-aware and equipped with the knowledge and confidence to support their own mental health is in a stronger position to succeed as a business owner.

This not alone means they are in a position to thrive as your franchisee, it also means you can focus your time and resources on supporting them to grow their businesses and thrive.

Win, win for both you and your franchisee!

Our franchisee on-boarding training helps your franchisees to identify coping strategies, resilience development and much more to support them to be ore self-reliant in coping with the common stressors of being a new business owner. This not only supports them to have the best start in business, but also means your franchise support team can spend more time investing help in their business health.

In order to have a healthy business, you must also have a healthy mind.


“I found the first aid for mental health course, extremely enlightening. It has opened my eyes so much more to a subject I already felt comfortable with. The course leaders knowledge, expertise & teaching technique was very engaging. The course content is very in-depth and informative without being overwhelming. This course has certainly changed the way I help people around me.”


“I am so thrilled we met. So delighted we have worked together and continue to work together. Your training was OUTSTANDING and how we are implementing our wellbeing throughout the organisation is directly a result of your help, advice, training and wisdom. Thank you – I highly recommend!”

Jane James, Little Voices founder

“It was absolutely brilliant! Thank you so much, you are such a fabulous trainer and the course was much more engaging than I had imagined.”

Claire O’Connor, babyballet founder

“We really enjoyed the day and found it very helpful, but more importantly, thank you for the way you ran it, how you engaged with our team and your careful consideration / discussion of the issues raised. You would have not known you were not a member of our team, never mind only just met most of them!”

Paul Clegg, Coconut Creatives

“I thoroughly enjoyed the course & this was very much down to how you presented the content and handled the running of both days. You were very engaging and a pleasure to listen to. It was a few days very well spent and I’m really pleased to now be qualified to support those that may be in need (and myself of course!)”

Anita Roberts, HSBC

“Jen took the time to learn about our business, our franchisees and from there she curated three workshops that really spoke to our network. She has a wealth of experience in franchising but I believe it is her innate ability to listen and connect with people that really sets her apart from other mental health trainers.”

Naomi Eaton, Agency Express

“Jen’s workshop at the Kidslingo annual conference was awesome. She gave so many practical tips on mental well-being and managing everyday stresses. Within days I was personally putting her recommended strategies into place and many franchisees have said the same. Jen is so personable and engaging and I would hugely recommend her.”

Anna Neville, Kidslingo founder

Email: jenchapman@cinderltd.co.uk
Tel: 07572546628
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