Franchisees Dionne and Mark Battin opened their showroom with the help of the city mayor, councillor Pat Agar, who cut the ribbon across the doors. Following completion of their training in April, the Battins took under three months to get their showroom open – but it was time they put to good use, setting them on the way to the best start Dream Doors franchisees have seen.
Dream Doors franchisees trade from home while their premises are being sourced and kitted out ready for opening, and it proved to be a bumper time for the couple from day one. Mark explains: “We sold a £4,000 order from our very first appointment, one that came from an enquiry through the Dream Doors website. And our turnover topped £40,000 in the last six weeks, so I know we’re going to be even busier now we’re officially open!”
Troy Tappenden, managing director of Dream Doors, is even a little envious himself. He also has a showroom, but feels the network has a new flagship. “We might have to overhaul our showroom now, as this one is absolutely stunning,” he says. “Every time I see a new Dream Doors showroom open it is better than the last, but the attention to detail and the efforts Dionne and Mark have put in are astounding. They will do incredibly well in this area. Kitchens in Worcester will never be the same again!”
The good news for Dream Doors, who were finalists in this year’s bfa HSBC Franchisor of the Year awards, looks set to continue with further growth on the way; Tappenden added: “We have at least five more franchisees on training courses in the next couple of months, so by the end of this year we should have a network of 50 showrooms from Truro all the way to Glasgow.”
The top-performing franchisees are growing similarly, with the network’s elite on target to turnover seven figures this year.