Body 20 is an award-winning international fitness studio chain utilising EMS technology in a premium boutique-gym environment. Our studio network has grown rapidly since its inception 10 years ago and we have over 400 locations in the USA, Belgium, New Zealand, Southern Africa and the United Kingdom. Our Business Model has been tried and tested for proven success with our international presence. We are fortunate to benefit from valuable insights and experience from our operations worldwide and we then share these learnings with our franchises.
Electro Muscular Stimulation (EMS) works by sending low-frequency electrical impulses to contract your muscles during exercise, increasing workout intensity and activating 98% of your body’s muscles for highly effective and efficient training. One 20 minute EMS class offers the same results of a traditional 4-5 hour gym session. So this innovative approach is perfect for those with busy schedules who still want to prioritise their health and fitness.
This technology has been used for decades in rehabilitation and performance enhancement of professional athletes.
Body20 now aims to make these professional workouts accessible to everyone. Our low-impact classes are easy on the joints and are suitable for all fitness levels and body types, accommodating anyone over the age of 16 (Pregnancy and pacemakers are the only contra-indications).
Our discerning members
But we are much more than just an exclusive gym offering EMS classes. Our service offering is holistic and unique in the UK market because we provide our discerning members with a comprehensive and premium health and fitness solution:
Owning a Body20 Studio can be a lucrative business opportunity for savvy entrepreneurs, with low start-up costs due to small space and staffing requirements, fast break-evens and great returns. And most importantly, we pride ourself on offering our franchisees high levels of accessible support from our team of in-house support specialists, who guide you every step of the way and are dedicated to ensuring the ongoing success of our studio owners. Ultimately, we’re only successful if you’re successful!
Ensuring the highest level of support is provided to our franchisees is extremely important to us at Body20. To achieve this, all Franchisees are provided with the following:
FRANCHISE & STAFF TRAINING:
LOCATION SERVICES: Demographic profiles, market analysis and assistance with nationwide real estate/lease/purchase negotiations.
EXCLUSIVE STUDIO LICENCE: You will own exclusive rights to your geographic territory.
FRANCHISE BUSINESS CONSULTANT (FBC): The primary role of the FBC is to cement business relations, communication, resources and operational requirements between the Franchisee and Franchisor. The FBC provides ongoing leadership and support to Studios and ensures best practice for maximised business results on all sides. Provides continuous in-studio training and Studio Performance Reviews.
OPERATIONAL EQUIPMENT SUPPORT & SUPPLY: Body20 has negotiated preferential pricing and support for all equipment with approved suppliers.
SYSTEMS & WEBSITE MANAGEMENT: Powerful Mindbody CRM platform specially designed for Body20 to manage all aspects of your business on one convenient, branded application. An all-in-one management, reporting and performance tracking tool. Used to survey, collect and analyse customer engagement and customer feedback. Ensures all leads are maximised. Incorporates the payment system and each studio’s booking schedule. Improves client retention. Allows your clients to manage their own class schedules via our branded Body20 App, as well as access to our online payment platform, their InBody results and nutrition plans.
DIGITAL MARKETING: We generate leads nationally via digital marketing campaigns and online mechanisms, such as Instagram, Facebook and Google, which are delivered to our franchises in real time.
AESTHETIC FIT OUT & CONSTRUCTION GUIDANCE & COORDINATION: Franchisees benefit from Body20’s experienced shopfitter, who offers preferred pricing and is familiar with the boutique studio construct and Corporate Identity.
EXTERNAL & INTERNAL SIGNAGE DESIGN & PLACEMENT: Making sure you are visible to your clients and capitalising on the equity of the Body20 brand.
An investment in a Body20 franchise is an investment in lifestyle. Our current franchise owners of more than 400 studios worldwide come from diverse industries and backgrounds, but they all have one thing in common: they were looking for an outstanding investment opportunity that would benefit themselves and their families as well as a balance between lifestyle and business, and they found it.
Body20 in the United Kingdom is currently assembling an elite team of Franchise Partners who have the ability to think strategically and hold themselves to the highest standards, to run successful Studios.
You may be a good fit for Body20, if you possess the following:
A Studio Owner/Operator would predominately focus on build relationships with your members to provide the premium, unique Body20 experience through exceptional service, ensuring their personal health and fitness goals are achieved. Leading your team of coaches to deliver the highest level of EMS training during each class. Generating new sales strategies and local marketing initiatives to grow your membership base. While administration tasks are kept to a minimum thanks to our powerful CRM platform, daily management and monitoring will be necessary. Contacting new leads and collecting customer feedback. Set your team’s sales objectives and motivate them to reach their targets by offering trial clients an outstanding introduction to the Future of Fitness with Body20.
