Kaspa’s Desserts

Expanding Member
– Joined 2024

Kaspa’s restaurants offer the greatest range of world- favourite hot and cold desserts under one roof- a mouth-watering selection of ice cream, gelatos, waffles, crepes, shakes, smoothies, and sundaes that will change the way you see and taste desserts. Our mission is to create unforgettable experiences where irresistible desserts are shared with family, friends and loved ones, matched with unrivalled customer service.

 

Kaspa’s Desserts was founded to create happiness. Our restaurants offer an unrivalled range of high-quality, freshly made sweet treats for customers of all ages. Whether our unique handmade artisan gelato, collaboration with loved confectionary brands, or our range of waffles, crepes, shakes, smoothies, or sundaes, Kaspa’s Desserts creates experiences of indulgent escape that live forever in the memory.

In 2012, we launched onto the UK food scene with a colourful and tasty range of desserts and Rank in the UK Top 100 on Franchise Direct. Our strong network provides franchisees with a wide customer base, strong brand recognition, and purchasing power that make Kaspa’s Desserts a highly profitable and rewarding franchise experience for ambitious entrepreneurs with high standards. Our mission is to become the household name for desserts, and plan to have stores in every town and city across the UK. To help achieve this goal, we established our franchise model, and now have 45 franchisees including several multi-site owners, operating their successful Kaspa’s Desserts stores, in nearly 100 locations.

We own the complete production process for our gelato, ensuring the highest quality and freshness in every scoop. From sourcing the finest ingredients to crafting the perfect recipes, we carefully control every step of the gelato-making journey. Due to our in-house production, we have the ability to experiment with unique flavours and create innovative combinations. This also ensures we maintain complete control over the quality, consistency, and taste of our Kaspa’s gelato.

Training

As the owner of your own Kaspa’s Desserts, you’ll drive your business, with our support, to become the first place customers think of when they want a delicious, sweet treat.

You do not need previous experience in the hospitality or restaurant industry as we will provide you with everything you will need to launch your business with success. Kaspa’s Desserts is ideal for anyone who knows how to make full use of all strategies for attracting customers: families, young people looking for somewhere to go with friends, to celebrate birthdays or date nights, or for those passing through their way out.

The benefit of franchising means you learn from us, as we provide full training and ongoing support. Your day-to-day will involve managing your store, recruiting, and training staff and most importantly developing and growing your business taking care of guests.

Full training package:
Comprehensive training for store operations
Operations manuals covering all aspects of your Kaspa’s Desserts business
Menu recipe creation and development

Access to, and training on using, our operating system with:
Customised point of sale equipment
Details of our exclusive product range
Including gelato manufacturing and a dedicated distribution centre for supplying your parlour.

Part of this training takes place in one of our established parlours, whilst your site is being fitted-out. You’ll gain full insight into running your Kaspa’s Desserts efficiently, with our ongoing support, whenever you need us. As part of the Kaspa’s Desserts family, we’re also committed to supporting your Kaspa’s Desserts journey, helping you to maximise your profits and develop your business. This includes:

Our trainers joining you in your new restaurant, to make sure you’re confident to open
Guidance for managing staff; from hiring the right people, creating rotas, and managing them throughout the day
Access to our national advertising fund
Franchisees benefit from our nationwide marketing and PR campaigns
Competitive royalty and marketing fees
Our central sales and marketing and PR support
The power of Network Purchasing to keep expenditure low
Regular profitability workshops

We’ll work with you to find suitable premises, and our architect team will work with you on the design and fit of your new restaurant, in accordance with the Kaspa’s Desserts brand requirements. We also provide a turn-key store setup. This means you won’t have to deal with the parlous fit-out personally.

What will I do as a Franchisee

Managing a Kaspa’s Dessert restaurant requires dedication, focus, and a passion for customer service. And a commitment to excellence.

The day typically begins with a strategic overview, reviewing the previous day’s performance metrics, assessing sales figures, and analysing customer feedback. This assessment sets the tone for the day, guiding decisions on operational adjustments and customer service enhancements. As the restaurant gears up for opening, the franchisee ensures that the team is aligned and motivated. A morning briefing reinforces the day’s goals, emphasizing the importance of delivering an outstanding experience to every guest. Setting the ambiance, checking equipment, and ensuring that the kitchen is fully stocked with fresh ingredients are vital tasks before the doors open.

Once the restaurant is open, the franchisee orchestrates the seamless flow of operations. They lead by example, actively engaging with customers, overseeing staff, and maintaining quality control standards. They’re often found in various roles throughout the day—assisting at the front counter, overseeing kitchen operations, or even personally crafting and presenting desserts for that added touch of personal connection.

Customer interaction is a cornerstone of their day. They take time to greet regulars, welcome newcomers, and address any concerns promptly and effectively. A genuine interest in guest experiences drives them to actively seek feedback, ensuring that each visit meets or exceeds expectations.

Behind the scenes, the franchisee manages the business aspects, handling administrative tasks, monitoring inventory levels, and refining marketing strategies to attract new customers while retaining existing ones. Collaborating with suppliers to maintain high-quality ingredients and exploring new dessert offerings to delight the patrons are continual endeavours.
Lunch and dinner rushes bring their own unique energy. The franchisee adeptly navigates busy periods, ensuring that the staff remains focused and efficient while maintaining the quality and consistency of desserts served. They prioritize teamwork and communication, creating an environment where every team member feels valued and empowered to deliver excellence.

Amidst the hustle, the franchisee takes moments to observe, learn, and adapt. They seek opportunities for improvement, be it in service delivery, menu innovation, or staff training. Throughout the day, they exemplify a commitment to continuous improvement, always striving to elevate the customer experience and maintain the restaurant’s reputation for world-class service and delectable desserts.

As the day winds down, the franchisee conducts a thorough review of operations, addressing any issues that arose and celebrating successes with the team. Reflecting on the day’s events, they finalize plans for the next day, ensuring that the restaurant will continue to thrive as a haven for dessert enthusiasts seeking not just sweets, but an unforgettable dining experience.

Key Information

Start-Up Cost:

From £50k

Franchise Type:

Premises based

Sector Type:

Food & Drink

Investment Type:

Start-up Franchise

Market:

B2C
+44 (0) 7903 763319

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