Merry Maids is the world’s largest domestic cleaning franchise and part of the established ServiceMaster group. In the UK, it operated as a management-led business model, you do not clean homes yourself. Instead, you build, manage and grow a structured local business using proven systems designed for scale.
For individuals looking to transition from employment into business ownership with clarity support and a defined operating framework, Merry Maids offers a model built around structure, accountability and long-term growth.
While many domestic cleaning franchises focus on lifestyle and flexibility, Merry Maids differentiated itself by offering a systemised, scalable business model supported by decades of operational expertise.
This isn’t a cleaning job – it’s your ticket to lasting prosperity.
Every new franchisee begins with a structured training programme designed to prepare them for launching and managing their business confidently. The Merry Maids Training Academy delivers a two-week initial training programme covering key areas of the business, including domestic cleaning techniques, health and safety, and business operations. This training is designed to give franchise owners the knowledge and confidence needed to launch their business successfully.
Training the goes beyond launch
Support at Merry Maids continues well beyond the initial training programme. Franchise owners benefit from ongoing operational guidance and continuous learning as their business grows.
Support includes:
• Ongoing operational and business guidance
• Technical training focused on domestic cleaning services
• Support in developing teams and maintaining service standards
• Access to shared knowledge across the franchise network
This lifelong support is designed to help franchise maintain quality, build strong teams
What will I do as a franchisee
As a Merry Maids franchisee, you operate within a defined territory using established systems covering recruitment, training, pricing, scheduling, quality control and financial reporting.
Year one focuses on building solid foundations. You recruit and train your team, establish service standards and grow recurring revenue. As the business grows, your role shifts towards leadership and performance oversight. Flexibility is earned through operational control and recurring income.
