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Venture Studios was established in 2000 and continues to redefine family portrait photography. The company captures each family’s unique story and designs bespoke and exquisite pieces of personalised framed art. The expert photographers, in its network of studios across the UK and internationally, create breath-taking images for families to treasure forever.
The Venture experience not only gives a one-hour photoshoot, two hours of professional digital retouching work and a one-hour cinematic viewing – it gives every family a lifetime of memories.
Venture has operated its franchise model since it launched in 2000, and now operates across three continents, with 17 studios in the UK, as well as studios in Hong Kong and the USA. We pride ourselves on a tried and tested business model, which combines world-class customer service, market-leading standards of photography, effective routes to market to generate customers, and a unique and contemporary range of products. All of which can result in excellent financial returns.
In the UK, It is the only nationally recognised brand in its sector, making it truly distinct as a franchise concept. It dominates the space that it occupies in the market and supports studios from day one. With an exceptional training programme, we have taken a non-photographer to a franchise turnover of £500,000 within their first year of trading.
Venture has been training franchisees on the implementation of the Venture model, regardless of their background, for the last 20 years. Training predominantly falls into two areas, the output of which is to deliver a high average order value and the required customer volume:
Photography:
Trainees complete a predefined course, divided into “Core Skills” and “Advanced Skills”, the objective is to give photographers the knowledge and skills to create the standard of photography that is synonymous with the Venture brand, whilst delivering an amazing customer experience.
Venture’s photography training is accredited by the BIPP (British Institute of Professional Photography) – meaning that those photographers completing Venture training automatically receive BIPP qualifications.
Commercial and Sales:
New franchisees complete a mixture of classroom and studio placement training. The objective of which is for them to be able to manage each part of studio operations and ultimately deliver the required customer volume for the studio. Training courses are also available for all studio roles once staff are in place.
Venture Studios is a full member of the BFA, meaning that the Venture model and training is endorsed by the regulatory body for the UK franchise sector. Venture is a previous winner of the BFA’s franchisee of the year award.
Our franchisees manage a small team in a studio environment with the objective of delivering a fantastic photography experience, excellent customer service and a high-quality end product. They also have to manage the business against a simple set of performance indicators and work closely with the head office team to maximise the success of their business.
While the Head Office marketing team works hard to generate leads for all studios (circa 20% of all leads), each franchisee must market the local area and build relationships with retail and corporate partners, while developing digital and social campaigns, to ensure that the studio generates enough quality customers to meet volume targets.
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