



Transform thousands of lives, including your own
Imagine investing in a franchise with unlimited demand, award-winning support, and the ability to transform lives. If you want to own a successful franchise that goes beyond just burger joints and coffee shops, home care is for you.
Walfinch is on a superhero-level mission to redefine ageing in the UK, really picking up Superman’s slack. We’re increasing mobility, reducing frailty, and providing care that is actively extending people’s quality of life. We’re positioned as a luxury home care provider, with our services going further than a tick-list and the odd cup of tea on the sofa.
Our CEO and Founder, Amrit Dhaliwal, used to be a home care franchisee – he built and sold a highly successful business, but one thing continued to haunt him… how broken the model was. That’s why he founded Walfinch, a home care franchise that works for you – all while making a tangible, measurable difference to your territory.
The first thing to know about Walfinch’s approach to care, is that ‘home care’ doesn’t have to mean staying at home. That’s why, as a standard, we say that our care is designed to support people to Thrive both in and beyond their homes.
It’s home care, and then some.

Let’s talk cash: the financial information
Joining Walfinch’s home care revolution comes with a minimum investment of £110,000 – £120,000, with a franchise fee of £41,000 + VAT, along with an ongoing management support fee of 5%.
Hold on, hold on – don’t close the tab! Let us explain a little bit more about what that hefty investment gets you.
You are buying the opportunity to be instantly backed by a proven model, a unique, recognisable brand (with a sprinkle of rebellion about us), with great relationships with banks. In fact, we’ve spent years building Walfinch to make it what it is today – we can’t wait for you to experience the difference.
From our data, franchisees with the Thriving mindset have the potential to achieve turnover of £1,000,000 by Year 3. Some have even exceeded that.
Aren’t you glad you didn’t click off too soon? Now, are you ready to go further?
Walfinch was designed by a former home care franchisee
It’s true, before Walfinch, before the podcast, before the YouTube Channel, before the national television interviews… Amrit was a home care franchisee. Hard to imagine, right?
He has used his on-the-ground experience of building a successful home care franchise to design Walfinch’s very framework. Our model combines entrepreneurial energy with care expertise, nationally supporting franchisees to set up their own Walfinch home care businesses.
Quick disclaimer: you don’t have to be like Amrit to build a successful business. We’re not expecting you to listen to 90’s rap between networking events and meetings (no shade if you do, though). But your individual expertise could continue to enrich our network of entrepreneurs, all with their own ‘why’, all with their own approach to growth, all with their own stake in Walfinch.
When you join Walfinch, you’re signing up to a brand which values ambition, innovation, and seizing opportunities within a market that’s primed for growth. Remember, be in business for yourself – not by yourself.

Could Walfinch be the investment for you?
What kind of industry do you want to start a business in? Future-proof, deeply profitable, scalable, meaningful? You’re looking right at it. Walfinch is actively tapping into a broadening market with an undeniable demand.
Better yet: you’re not starting from scratch. You’re plugging into a brand with tested systems, operational tools, referral pathways, a growth-oriented mindset (and, did we mention, its own podcast!?) – a brand that is actively redefining what care means in the UK.
This isn’t for people content with following, this is for leaders in the making.
As you build, your Walfinch business earns both social and commercial value. You’ll be creating jobs, contributing to communities and building something you can scale or sell. Walfinch franchisees are already seeing notable turnover and that momentum is infectious.
Every year, we celebrate together at our Annual Conference – and it’s electric. We’ve had coaching workshops, expert talks from industry leaders, even a session or two of stretching… which flows beautifully into our Walfinch Awards Evening. We celebrate all of our franchisees at their individual milestones, because they are worth celebrating.
That is the kind of camaraderie you can’t get building independently. Beats sitting in your at-home office, blowing out a candle on a cupcake, right?

Join an award-winning franchise
We’re proud to have been recognised in a number of national and international awards, including:
By joining an award-winning, recognised franchise, you’re joining an environment that can support you with wins of your own.

Are we a match? You decide!
We’re looking for driven, ambitious individuals who share our values of possibility, progress and perseverance. People who set new standards, people with passion, people with a hint of revolution in them.
Put it this way: back in school, did you always want more than what was on the curriculum? Did you find yourself looking out the window, just desperate to get out there and do something? Yeah, us too.
We want people who understand the mission, and have made the decision to get behind it. We want people who recognise the excitement of what Walfinch is doing… especially because nobody else in home care is doing it like us.
This is your opportunity to get out of enforced habits and build something for yourself. We’ve welcomed franchisees from a range of backgrounds: marketing executives, accountants, care managers, nurses, television producers, even carpet fitters… they have all become proud Walfinch business owners.
Previous care experience is a bonus but not, by any means, a requirement.
All you need is the Thriving mindset:
What we value most is the right personal drive and alignment with the Walfinch ethos. If this sounds like you, then we might just be a match.
And, hey, match-making in this day and age means you’ve got to do your own, secret research… Go on, you’re invited to stalk us on socials. Sometimes, lurking is learning!
As a Walfinch franchisee, you will…
If that sounds like something you want to be involved in, then consider the interest mutual!
Support that ISN’T just a few emails and Zoom calls…
We understand that care is a highly regulated sector, which can freak some people out. Don’t get freaked out, though – we have the Mr Miyagis of home care on board, who have designed our training and support to match the sector’s high standards.
The start of your journey includes:
But it doesn’t stop there. We’re always striving to give you more. Ongoing support for Walfinch franchisees includes:
Combined, our team has decades of experience in their fields of expertise – if we do say so ourselves, that kind of makes them rockstars. They’re on-hand to support you at any point in your journey, helping you navigate professional challenges with ease.
Their expertise effectively gives them a crystal ball, without having to communicate with “the other realm”. They have seen countless franchisees face and overcome the same challenges and decisions you will encounter.

Experience our in-person acceleration courses to supercharge your growth
We regularly run in-person acceleration courses, tailored to your stage of growth. Amrit affectionately refers to these tailored workshops as ‘the resources I WISH I’d had’. Here’s what’s on the menu:
The Finch Flight Club: for businesses at £0 – £30,000 in monthly revenue
This accelerator course focuses on networking, coaching and smoothing in-house operations to free up your time. Rome wasn’t built overnight, but then again, our Finch Flight Club wasn’t around in Romulus and Remus’s time.
Rise to Thrive: for businesses at £30,000 – £83,000 in monthly revenue
These sessions focus on coaching activities, the Entrepreneurial Operating System, and tackling specific challenges faced within your business. It provides you with the skills and mindset that others take years to locate and develop. It’s not time-travel, but it’s pretty close… sorry, Marty McFly.
The Thrive Academy: for businesses at £83,000+ in monthly revenue
This course helps keep larger businesses light on their feet through individual coaching, expansion troubleshooting, and maintaining a healthy rate of continued growth. Whilst you don’t get a cap and a gown at graduation from the Thrive Academy, you do walk away with transformative advice and a certificate of your involvement. Like 007, it’s your license to Thrive.

How does the Walfinch franchise business model work?
Come on, let’s get into the nitty-gritty of it. How does the Walfinch business model actually work? It’s nothing mystical or mysterious – just future-focused and well-designed.
To put it simply for the people in the back, you operate a home-care business under the Walfinch brand, delivering services in your exclusive territory. Our system ensures you have the technology, processes and branding to deliver standout service.
The Cliff Notes version, for the skim readers out there (we see you):
Stop surviving, start Thriving
Why bother joining Walfinch? Because setting up a home care business in such a regulated, evolving industry is tough. With Walfinch you get the backing, training and systems you need to succeed. You gain access to a proven platform, a recognised brand, a complete operating system, and a market position built for the future – with your own exclusive territory.
If you’ve read this far, you’re already going further than the average web-surfer. You are the kind of person we want to talk to. Start your conversation today, to transform countless lives – including your own. This could be your opportunity to go from surviving to truly Thriving. See you on the other side!

