Meet Our Dedicated Team

The bfa team is passionate about franchising and aims to provide a bespoke customer experience to help you, your brand and teams connect, learn and develop within the franchise industry.

You can contact us at any time on 01235 820470, or by emailing mailroom@thebfa.org

Pip Wilkins QFP


Pip cut her teeth in franchising and now spends most of her time laying foundations to support a fast paced and evolving sector. Pip’s mission for the bfa is very clear. To maintain standards that strengthen, education that influences success, providing platforms to connect and support and continual promotion to raise awareness of the industry as a whole.

Emily Price QFP


Emily’s main focus is designing winning strategies and working with the bfa team to achieve amazing results for the members, the bfa business and themselves. Turning the bfa’s vision into reality is her priority and she holds a firm belief that the journey presents a fabulous opportunity to all that commit.

Donna Hall

Project Manager

Jen Chapman-Boffin

Business Support Manager

Jen has an incredible work ethic and ability to drive through heavy workloads with little hesitation, she is absolutely the team’s centre field player and we love that she can transition to support different teams with ease, proving her role as the bfa’s special project champion.

Gabrielle Day

Design Executive

Gabbie is the bfa’s design guru, not only is she a star concept developer but she has an incredible vision for creating high quality and engaging brand assets that support the bfa’s goal of becoming the leading educator and promoter in franchising.

Helen Thompson

Head of Franchise Support

Helen comes to the bfa team with a wealth of franchising experience and a true passion for providing a high quality customer centric experience to all bfa services and the membership at large. From advice and guidance to developing the bfa’s educational portfolio, there is no doubt that Helen will add value to your membership journey.

Nicola Pringle

Franchise Support Manager

James Sedgwick

Franchise Support Manager

James thrives on building strong relationships to ensure customers feel supported and at the heart of the bfa’s work. He brings valuable skills and over a decade of experience obtained from within the retail sector. James knows how to take an objective and build trust in teams to implement and excel. he is driven by the opportunity to do a fabulous job and add value to his customers.

Larisa Anastasiei

Franchise Support Officer

Andrew Dick

Standards Manager

Andy spends most of his time knee deep in training manuals, company accounts and franchise agreements, stress testing franchise business models is what he does best. Andy has made it his mission to continue strengthening standards and compliance practices at the bfa.

Will Strike

Compliance Officer

Will is detail focused, passionate about customer service and a data analyst machine. Working tirelessly with prospects and members, Will focuses the majority of his time reviewing industry challenges and ensuring network risks don’t become big issues.

Atoosa Gitiforoz

PR & Communications Officer

bfa Monthly Franchise Insights

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