Clarks Shoes

Company Overview

Clarks are the world's number one name in everyday footwear.

The key to our success is our passion, it's at the heart of everything we do. 

We design, produce and retail men’s, women’s and children’s footwear and accessories. We are a multi-channel retailer operating in the UK & ROI and internationally via retail, franchise, wholesale and clearance stores.

Globally, we have over 1400 mono-branded Clarks stores, 450 of which are operated under franchise, making us the largest everyday shoe retailer in the world.

Franchise Overview

Clarks set up its first franchise store in the UK in 1985. The franchise network grew steadily both domestically and internationally and today comprises of 450 franchise stores, 113 of which are based in the UK & Republic of Ireland.

The largest proportion of current growth is in Europe and the emerging markets such as Asia. However, in the UK and Ireland most acquisitions are re-sales of existing sites or the transfer of retail-owned stores to franchise.

Key Information

  • Network Size: Over 100 units
  • Franchise Type: Job
  • Typical Start-up Cost: £150,000
  • Minimum Personal Investment: 33%
  • Franchise Location: Retail unit-based
  • Market: B2C

To understand exactly what is, and what is not, included in this financial information, click here (opens in a new window).


Induction Training – consisting of an initial training period of 5 days in Clarks head office followed by 10-20 days’ field-based training, which will be a programme geared towards the individual’s needs depending on level of previous experience.

Further specific additional training as required in agreement with their franchisor.

Daily Life of a Franchisee

A franchisee is required to devote his full time and attention to the running of his business. The role is predominantly store-based. This will involve full interaction with the Clarks consumer on a daily basis, involvement in all aspects of front of house operations and also administration and branch accounting.

Depending on the number of stores owned by the franchisee, the time devoted to serving the customer will vary.

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