Claire Darnley

 “I swapped the suit, desk and briefcase for glitter, glue and clay!”

I wanted a business which could grow and adapt Claire Darnley, The Creation Stationalongside my family life. Having really enjoyed event management, I wanted my family and I to benefit from my hard work and I wanted to use my skills to build a successful business that I could grow and call my own.

I came across the Creation Station and got really excited about the potential. With 7 all year round income streams and with the backing of a tried and tested franchise model I could see this really working for me.

I knew first hand there is a huge squeeze on creativity in schools and there are not many creative arts and crafts activities for children to enjoy. The cross selling opportunities between the classes, parties and events to local families provide a good referral system for me to be able to grow and scale a successful business.

After I received the information pack and attended a free and informative discovery event, I made the decision to pursue my goal of running my own successful business with a company I trusted. So after my initial training, which was really informative and inspiring, I started 2015 with 6 sessions and an average of 50 customers. I have employed staff and have our award winning art and craft classes running in the morning and after school clubs in the afternoon, from here we get lots of party bookings, as well as retail opportunities. By the end of the year I had 12 sessions running and an average of 100 customers. I had doubled my Creation Station business within 6 months and I feel there is so much more potential

I was over the moon with my success. It gave me the drive and self-belief to expand my business by running afterschool clubs and managing a small team who would take over and deliver the sessions for me. I am excited that my business has grown with me and my family at a pace which suits us. I finally feel like I am in charge of my own future with the exciting prospect of many revenue streams and avenues which I have yet to explore.

 

Transforming the future of business through franchising

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