Dave Brassington

DaveDave Brassington has been an ERA franchisee since 2004 – and to celebrate his 10-year anniversary, he’s just signed a new 10-year franchise agreement. Proof, if it was needed, of how running your own ERA business offers the rewarding career and long-term benefits that you just don’t get working for someone else.

”Before joining ERA, I was working as an accountant in the computer games market just as it exploded,” Dave says. “My firm decided to relocate to California and they offered me a great position there. But with a young family, I chose to stay in the UK. As I searched for new opportunities, I started to look at B2B businesses including cost reduction businesses. That’s when I found ERA.”

Although Dave had a number of interesting job offers, he wanted to enjoy the freedom of running his own business – but he wanted to do it with the assurance of a proven business model, comprehensive support materials and an expert network to call on.

All of which ERA offers in spades: “The support ERA provides has played a big part in my success, and it’s what I enjoy most about it. More recently, I’ve done most of my work in collaboration with another ERA consultant, Charles Reid. Our skills complement each other brilliantly and we’ve been able to close more and bigger deals working together. The ability to call on other partners’ expertise is fundamental to the ERA opportunity.”

In Dave’s time with ERA, he has seen his business evolve to cover more services, more products and look at cost reduction in greater depth. But one thing that’s stayed the same has been ERA’s commitment to its partners and its unified spirit.

Dave concludes: “You really do feel part of the family. As a keen cyclist, this year I’m hoping to join one of the ERA teams in the ‘Race to the Sun’ charity event. It’s a great chance to see everyone outside of work – even if we will be too tired to talk!”


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