Suit the City

Suit the City

Company Overview

Suit the City opened its doors in 2007 when it became possible to marry the latest garment manufacturing technology with bespoke tailoring to offer high quality products at affordable prices.

The company provides made-to-measure tailored clothes to men and women in equal proportions. Products include business suits, dinner suits, shirts, dresses, skirts, jackets and trousers, plus smart casual and weekend wear. All are tailored in Europe by a team of expert tailors using British and European fabrics from Savile Row.

Franchise Overview

The franchise was piloted in 2012 and launched in 2014 with two franchises.

There are three locations fully operational with new locations opening Spring 18. The market grew 22% in 2016 and the company is looking to recruit franchisees in major cities across the UK. Scandinavian and Western European applicants will also be considered, depending on their location.

The franchise is offered as a studio based management franchise, with franchisees expected to recruit a small team as they grow their business and turnover.

Suit the City

Key Information

  • Network Size: 0-10 units
  • Franchise Type: Opportunity for both management and job
  • Typical Start-up Cost: £19,950 for the men’s franchise, £22,950 for the women’s franchise. A discount is offered if both are taken (this includes all equipment, training and samples. Marketing literature and support to launch the business).
  • Minimum Personal Investment: £10,000 plus cash to cover living costs whilst starting the business. Plus, a minimum of £2000-5000 should be available for marketing costs and rental of a studio (depending upon the area).
  • Franchise Location: Other
  • Market: B2B and B2C

To understand exactly what is, and what is not, included in this financial information, click here (opens in a new window).


Comprehensive training is given during the first three months of operation, the franchisee will learn how to market the service, measure their clients and advise on garment styling.

The initial training will be in head office over about five days, further training will be on the job whilst skills are consolidated. All will be delivered by the company’s directors who will continue to offer coaching throughout the contract period.

Suit the City

Daily Life of a Franchisee

A franchisee’s life is very sociable and varied. Their focus is on marketing the service (they will never be sewing), this involves networking, staging in-company exhibitions and attending business exhibitions.

Clients are invited into their studio by appointment for a consultation, where they are measured using our system. The franchisee can employ a small team as they grow their business. Orders are processed on-line and delivery to the client is 6-8 weeks later.

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