“I chose Swimtime because it was an opportunity to run my own business. Owning a franchise meant I would receive full support from the franchisor and central office staff. This is the benefit of franchising with a company whose reputation continues to grow through a high quality national brand.
“I was at a crossroads in my career in customer service at the time. My background was in retail and although I was new to the swimming industry my business and customer experience was very relevant and beneficial.
“Every day is different and subject to change, so flexibility is vital! I communicate with customers, instructors and club managers on a daily basis, either face-to-face or by phone, and keep on top of everything that is happening. I have great support in the office too which is so important. This enables me to also focus on all other aspects of my business - future growth opportunities, recruitment, accounts etc..
“The main challenges are juggling all my responsibilities and seeking opportunities for growth in a difficult economic environment. I look after a large geographical area so prioritising and understanding different demographics and local economies is also a challenge.
“I would advise anyone thinking about buying into a franchise to research the market fully. Look at the company, product and opportunity before investing. I am definitely a supporter and am so glad that I took the chance to do something for myself and my family. I am fully focussed because it is my business. The development of my Swimtime franchise, its reputation and success, is all down to me!”