Urban Planters Franchise Ltd
- Membership: Full
- Sector: Business Services
- Contact: Dave Gouldney
- Email: email@example.com
- Tel: 08003582245
- Location: The Granary, The Stables Business Park, Mudgley Road, Rooks Bridge, Somerset, BS26 2TH, United Kingdom
Our franchising operation commenced in 1996 and has grown steadily to 25 franchised territories across the UK. We design, install and maintain interior plantscapes in the B2B sector. We look after over 50,000 tropical plant displays in offices, shopping centres, airport terminals, restaurants, hotels and leisure facilities across the country. 80% of our work is underpinned with a forward contract so the business is very stable and predictable. Group turnover was £7m in 2012 and is growing at over £1m a year.
We have national coverage and most of our opportunities are re-sales. We have two company-owned units and an international presence in Spain. We have strong relationships with the property management sector such as facilities management companies, managing agents and commercial building managers. Our portfolio of work is very stable with over 93% customer retention.
- Network Size: 11-25 units
- Franchise Type: Management
- Typical Start-up Cost: £25,000
- Minimum Personal Investment: £12,000
- Franchise Location: Van/Office-based
- Market: B2B
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Start-up training lasts a week at our head office in the west country, and is followed by intensive on the job training and mentoring for six months. The support continues at a lower level once high competency rates have been achieved. We aim to train all new franchisees to NVQ Level 2 in Amenity Horticulture or equivalent. Ongoing specialist training is provided as a new franchise grows and more staff are needed.
Daily Life of a Franchisee
A new franchisee will spend a high percentage of their time seeking out new clients. As the business grows, more time will be spent on providing maintenance to existing plant schemes and on ordering, assembling and delivering plant displays to new clients. After about two years of trading, additional staff will be required. Recruitment and management of more specialist staff will be required after about five years of trading.