Monkey Music, the music group for pre-school children, is celebrating a year of record growth and incomes for its franchisees following a number of marketing and support initiatives designed to increase the brand’s reach.
The company says that applications from prospective franchisees have trebled and that in the past two years, Monkey Music franchisees recorded an average turnover growth figure of over 30%. Newly-launched franchises have reported record numbers of customers within their first six months of trading.
Monkey Music director Deborah Stanbury puts the company’s success down to a mixture of nurture and investment, saying: “At Monkey Music we believe in long-term, dedicated support and investment in our franchisees and our brand. In the past year we’ve doubled our franchisee support team, invested in a new interactive website, in social media and in the development of the Monkey Music brand.
“It’s a mix that’s clearly working and we’re confident the next two years will see continued growth for Monkey Music and for our family of franchisees.”
Monkey Music currently has a network of 53 franchises operating in over 300 locations across the UK, having used the business model since 1998.
