July 02, 2019
Liam Armstrong, Lukasz Kudla and Jenny Renard have become the faces behind online marketing and news platform Total Guide to Bristol – by becoming new franchisees covering the South West’s biggest city.
Liam and Lukasz, who are life partners as well as business partners, made the decision to become franchisees after getting to know the Total Guide to brand over a number of years. They’ve recently been joined by 24 year old Jenny, who is supporting them with content creation and site management.
Liam said: “I’ve worked alongside Total Guide to in my previous role as an area manager for a pizza company. I’ve been impressed by the way the team has grown from founder Liz Ledger and felt it was something which was missing in Bristol.
“I used to work at Bristol airport and have lived in the city for more than six years. There’s so much going on yet it’s difficult to find all of that information. We both saw Total Guide to as a vehicle for bringing such a big community together.”
Lukasz said: “We plan to be out and about in the city meeting new people and, in time, we hope to run our own events to bring business people together. Please come and say hello if you see us at an event in your part of the city.”
The team plan to work with local businesses to build Total Guide To Bristol …and make it the go-to digital marketing and news platform for the city. The first Total Guide to… began in Swindon in 2012 and are now present in Bath, Reading and Manchester. A year ago the franchise model was launched to spread the brand across the country. Several other cities and large towns are currently under consideration.
Back in 2012, Liz started her business from her basement flat in Bristol and her laptop. Today there is a core team of eight full time employees which currently includes two apprentices and with several freelancers across the country.
She said: “Franchising my business, especially in a location that is dear to me (I lived in Bristol for years and met my husband there), is both extremely exciting and frightening. However, I have nothing to be worried about with Liam and Lukasz.
“They have the magic formula of a passion for the local area, wanting to help people and businesses, digital knowledge and work ethic. I’m really proud of what they have achieved in just a few months; they are helping local businesses grow and enabling the general public experience the best on offer in Bristol.”