Its been a busy few Months for Fitter Body Ladies, since August, firstly the existing Fitter Body Ladies Daventry Gym which had been operated since October 2020 by the Franchisors Alexandra & Ricky Knight was sold to Anabela Yourell and secondly at the end of September another Fitter Body Ladies Gym was opened in Luton.
Dionne Manning is the newest Franchisee and has opened the Luton Fitter Body Ladies Gym. Dionne had been working as a Personal Trainer since just before Covid but like a lot of gyms and personal trainers struggled during the pandemic. After some research Dionne wanted to take advantage of the growing Fitness Industry and more specifically the desire for female only gyms but with the guidance and support of an existing franchise network who have spent the last 5 years developing products and services to ensure Fitter Body Ladies Members achieve the best results.
“I chose to join FBL as I was looking for a way to expand on my business I had built up as a personal trainer. Once I had spoken to Ricky and Alex i thought it was a fantastic business model and with my experience as a PT I knew it would help lots of ladies and be exactly what they were looking for. The Franchise has really helped me to hit the ground running and I have received support and knowledge in key areas where I would’ve struggled without the franchise behind me.”
At the beginning of August after 3 months of negotiations Anabela Yourell purchased the Fitter Body Ladies Daventry Franchise from the Franchisor who had been operating the Franchise since October 2020. Anabela had been a member of Fitter Body Ladies Daventry since its opening and was approached by Alexandra & Ricky due to her commitment to Fitter Body Ladies and her enthusiasm within sessions and her self motivation to achieve her training qualifications. Not only that as a successful business owner within the HR industry for the last 8 years Alexandra could see her potential to grow the existing Franchise and also her desire to be a successful multi location franchisee.
“Already a successful award winning business owner through my own efforts, many colleagues thought I was crazy to go with a franchise for my new venture however once I’d asked all my questions and understood what was on offer, I could see why this was the right way forward. I joined the FBL franchise because of the massive support both Alex and Ricky provide (primarily around marketing and sales) which are the hardest parts of business in my opinion! Nothing is too much trouble for them and I feel 100% supported and encouraged! I feel excited for what the future brings!”