The 2022 European Franchise Awards:  Partnership with Global Franchise


Brussels – 18 May 2022 — The European Franchise Federation is delighted to announce our exclusive partnership with Global Franchise for the 2022 European Franchise Awards.

The partnership will include exclusive content and interviews from Global Franchise with our finalists from around Europe, the EFF judging panel as well as images and video from the 19 September awards ceremony itself. The EFF will have access to the full range of Global Franchise’s platform, including special features, advertising and promotion to the franchising world.

Alisdair Gray, EFF Executive Director said: “Partnering with Global Franchise is a unique opportunity for the EFF to showcase our industry’s success stories with the leading publication for franchising. This is a great vote of confidence in our inaugural event and for all of our participating companies”.

Richard Davies, Advertising Director for Global Franchise said:

“It is a honour to partner with Alisdair and the EFF Awards as our visions align in supporting
Europe`s franchise associations and their members. We all want to do the maximum to help promote ethical franchising”.

 As a reminder, 12 national franchise associations are each submitting their own domestic winners to our five award categories. Franchisor of the Year, Franchisee of the Year, International Brand, Emerging Brand and a Special Award for Resilience during the pandemic.

Our expert panel of judges is faced with the challenge of choosing the best of the best in Europe, the champions league of franchising.


Alisdair Gray


Tel: +32 473 250070

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