Increased investment in marketing and the easing of lockdown restrictions has led to Ovenclean celebrating its most successful July on record.
In the month of July, Ovenclean, the UK’s original oven cleaning company, recorded a 25 per cent increase in customer leads compared to July last year, marking its most successful July ever in the company’s 26 year-history. Website sessions also increased by 59 per cent year on year, with its advice blog – offering handy hints and tips on how to clean your home – performing exceptionally well.
Ovenclean’s Managing Director Tim Harris said: “The pandemic and resulting lockdown measures not only caused everyone to become extraordinarily conscious about cleanliness, but with no option for going out to eat, it also meant more people than ever were cooking and baking at home, resulting in lots of dirty ovens!
“Our TV exposure on Channel 4 really helped get the brand name out to our customers, and by sharing cleaning advice and recipes via our blog, our website became a hub of activity, which has led to these record figures for our online marketing. And though, while some homeowners do like the challenge of getting their oven clean themselves, many are time-poor and really value the professional deep-cleaning service our specialists are able to offer.
“As soon as we were able to safely re-enter people’s homes, bookings for our services rocketed and in turn we are celebrating our most successful July ever – a real landmark achievement.”
Launched in 1994, the Ovenclean network currently stands at 100+ franchisees operating across the UK. Ovenclean franchisees clean all domestic oven brands and models, including electric ovens, gas ovens, ranges, microwaves, hobs, extractor fans and also barbecues.