How to Market for Network Growth

Workshop Outline 

• Build your fundamental understanding of best-practice recruitment processes 

• Gain insight into franchisee concerns and what they are looking for
  in a business 
• Understand the components of a franchise offer, and how to improve
  the offer 
• Identify improvements in recruitment promotions 
• Common recruitment mistakes and how to avoid them 

Why should you attend this course? 

Recruiting the right franchisees in the right manner is a critical factor in the successful growth and long-term sustainability of franchise brands. Recruiting franchisees is often quoted as the most difficult aspect of franchising. Finding the right franchisees in the right place at the right time is hard enough for any system. 

Date: 23rd -24th May – ADHOC How to Market for Network Growth – 500 QFP points