How to Motivate Franchisees

Workshop Outline 

• Understand the value of franchisees setting both personal and business goals
  to guide and inspire their activities 
• The ‘life cycle’ of a franchisee & the different motivational approaches that will
  be needed at each stage 
• Theories of motivation and the franchisor’s role in using leadership skills to
  motivate franchisees 
• Various recognition and reward strategies needed to help franchisees achieve
  their view of success 

• Evaluate your own personal leadership style and consider how other styles
  may be more effective under certain circumstances 
• The importance of identifying and sharing goals within the support staff
  structure and how they can support individual franchisees to achieve goal 

Why should you attend this course? 

This course will give participants an enhanced appreciation and better understanding of why it is imperative to motivate and inspire franchisees. One of the most important functions of franchisee management is to create willingness amongst the franchisees to perform to the best of their abilities. 

Date: 27th June – ADHOC How to Motivate Franchisees – 250 QFP points