Even though 2.2 million people work in sales in the UK, the sales sector is not an area that young people are necessarily directed towards. To help in this vital career skill, with so much business development expertise to share and mindful of a responsibility to support the local communities they operate in, since the end of 2012 Sandler Training has been operating a social initiative called ‘Sales Explorer’.
Aimed at people aged between 18 and 24, Sales Explorer looks to provide a first step on the career ladder by providing each participant with an introduction to the skills required for a successful career in sales and business development. Rather than have people apply using traditional forms, all hopefuls were asked to send in a 2 minute video of why they should be considered to join. And Sandler says some very talented young people have been doing just that!
Alistair Powell runs his Sandler business in Somerset and is currently supporting two people on the Sales Explorer programme. He explains why he got involved: “It’s great to give young people an opportunity to build their confidence and skills, and it’s so rewarding to see them turn into star performers. It’s some of the most rewarding work I’ve done since I invested in Sandler.”
Supporting the participants comes at no charge to Sandler franchisees, with all materials and costs covered by the franchise‘s head office. The initiative has also provided the franchisees with some positive local PR opportunities.
Shaun Thomson, CEO of Sandler UK, reflects on the scheme’s success: “We had such great success over the first six months that we continued the social initiative throughout the rest of the year. It’s a shared commitment; franchisees provide their time and then we support the associated costs. It is very rewarding for the franchisee to be able to help these bright youngsters in their local community.
“There are new people applying all the time, many of whom are then going on to find employment in the community, which is just fantastic.”