
My passion for Guinot spans over 30 years, and it has never left me.
I first trained with Guinot over 30 years ago and I was captivated. Even then, the science, the innovation and the results were exceptional. When I retrained with Guinot again in the 1990s, the brand had advanced even further and it reaffirmed everything I believed in. After a period in sales, I followed my dream and opened my own salon in 2001, and Guinot has been at the heart of it ever since.
But passion needs purpose. In recent years I could see the industry changing and I knew my business had to change too. My client base had become predominantly nails. I was working harder, not smarter. I have a highly professional, beautifully trained team and it frustrated me deeply that their skills were not being used. I was on a hamster wheel and I had lost my connection to the industry I truly love — skincare and wellbeing.
I knew I needed to get back to what I live and breathe, and attract clients who want that same level of expertise and care. That passion is what inspired my conversion. I became a full Guinot franchisee in November 2025, and it was the best decision I have made for my business in years.
As a conversion, it feels like having a silent partner who brings a full team of experts with them. You are never alone. You have access to the best of the best — the best products, the best training, the best support. It is a proven model and you know it works because it has worked before.
If you are considering a Guinot franchise, I will be honest with you. Yes, it is scary. Change is hard. You will lose some clients, but not all. Follow the model — it works, because it is built on passion and science.