Children’s Activities Week (CAW) is a celebration dedicated to highlighting the importance of children’s activities and the positive impact they have on families across the UK. Organised by What’s On 4 Kids, CAW raises donations for the charity Caudwell Children.
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Founded with the mission of promoting the well-being and development of children, CAW brings together a diverse community of businesses, parents, educators, and supporters to advocate for the benefits of engaging children in enriching activities.
At the BFA, we take immense pride in our members who work tirelessly to enhance the lives of children across the UK. We want to shine a spotlight on them during this week and showcase their passion, dedication, and the incredible impact they have on the lives of young ones and their families.
At its core, CAW aims to raise awareness about the countless opportunities available to children through participation in activities, clubs, and classes. By encouraging children to explore their interests, develop new skills, and foster meaningful connections with peers and mentors, CAW strives to empower children to thrive and reach their full potential.
CAW plays a crucial role in emphasising the significance of children’s activities in promoting physical, emotional, and cognitive development. Through engaging in a wide range of activities, children not only have fun and express themselves creatively, but they also learn valuable life skills, build confidence, and develop social bonds.
In our Member Showcase, we proudly feature the diverse array of businesses that provide children’s activities. These dedicated members are committed to enriching the lives of children and families through their innovative programmes, inspiring initiatives, and passion for child development.
From recreational clubs to educational institutions, our members represent a wide spectrum of children’s activities, offering something for every child’s interests and abilities. Whether it’s art classes, sports programmes, music lessons, or workshops, each member brings their unique strengths and expertise to CAW, contributing to the collective effort of empowering children to explore, learn, and grow.
Through our Member Showcase, we invite you to discover the remarkable contributions of these businesses and explore the endless opportunities they offer for children and families to connect, learn, and create unforgettable memories together.
We extend our heartfelt gratitude to our campaign sponsors FranScape and ICAP who have generously contributed to the success of the BFA’s Children’s Activities Week campaign.
FranScape
Our involvement in this initiative is driven by a commitment to support this great sector and an appreciation for the value after school activities can have on young bodies and minds. As an award-winning digital platform that significantly aids in the growth and expansion of children’s activity brands, FranScape is proud to help clients increase their impact and reach more children.
Impressively, brands that partner with FranScape witness an average growth rate of 22% within their first year, a testament to our platform’s efficacy in supporting scalable and sustainable growth.
We are proud of the BFA’s campaign during Children’s Activity Week and look forward to supporting the sector long into the future.
ICAP
The Institute of Children’s Activity Providers (ICAP) are a professional membership body and community of business owners and leaders operating in the children’s activity sector. We champion best practice, raise standards and innovate, driving positive change and progression across the industry. We believe children’s activity professionals have an essential role to play in educating, entertaining and inspiring the next generation. Coming together to share challenges, ideas, questions and solutions helps us to develop individually and collectively as a community.
ICAP exists to support children’s activity providers, who have a pivotal role in enhancing the lives of children and families. We’re thrilled to unite with the BFA’s Children’s Activity Week, spotlighting the invaluable contributions of these dedicated providers to children, their families, communities and beyond.
