dragNdrop is a creative content platform especially built for franchisors. 

We are a platform that holds brand assets and templates ready for franchisees to use.

Our platform allows some elements on the templates to be ‘locked’ so franchisees can localise without risk.

Our platform is beautifully simple to use – so franchisees can easily customise materials.

And finally, you can supply content to every social media, direct off the platform.

All for just £25 per user per month. Which is probably much too cheap.

Why do we exist?
Because there is a paradox at the heart of franchising – the apparently irreconcilable difference between franchisors (who need to control their super-valuable brand) and franchisees (who need to create impactful content at pace, locally).

It’s this clash that leads to off-brand work running across franchisee networks, where logos get stretched, colours changed and typefaces tampered with – leading to a less consistent brand experience for customers and a massive headache for franchisors.

It’s because of the sheer scale and significance of this problem that we created dragNdrop.
dragNdrop is unique because we let franchisors upload their own, brand-approved, content to our platform and distribute it to their franchisees to deploy locally.

But what’s even more valuable is we let the franchisor LOCK elements of that content, so franchisees cannot change them. Unlocked bits are available to customise locally, but brand-critical stuff like logos, colours, typefaces, headlines (whatever you deem vital to your brand health) are locked. Off-limits. Untouchable.

So franchisors have the peace-of-mind knowing their brand is protected, and franchisees have the freedom to create brilliant, local content at pace.

We’re built for the franchisor who wants to protect their brand whilst unleashing their franchisees to create impactful, customised content.

Brand control versus brand flexibility? It’s as easy as dragNdrop.