Meet Pam Gordon, a Rise Life franchisee who launched her business in her early 50s. Pam transformed personal challenges into purpose by building a team delivering seated sports in care homes and schools. Her story shows that starting a franchise can be empowering at any stage of life.

Q: What were you doing before starting your Rise Life franchise?
A: I left a senior management role in a care franchise in 2014 because it lacked the flexibility I needed as a parent. I then worked as a franchise consultant for 10 years, helping businesses grow through franchise development, recruitment, training and operations support. That experience gave me insight into what works in franchising and prepared me to run my own business.

Q: Why did you decide to start a Rise Life franchise?
A: During the pandemic I had time to reflect on the next stage of my career. My grandad had been in a care home and lacked social engagement. When he passed away, I wanted to use a small inheritance for something meaningful. I discovered Rise Life and realised their model provided movement, learning and connection for people who need it most. I knew I wanted to be part of that mission.

Q: What makes Rise Life a strong franchise opportunity?
A: Rise Life has a proven business model with clear systems, branding, and ongoing support. Franchisees receive full training, operations guidance and marketing support. You are joining a network of peers who offer advice and motivation. You do not have to figure everything out alone, which is the beauty of franchising.

Q: What does Rise Life do and who can participate?
A: We deliver seated sport sessions in care homes, hospices, schools and even corporate settings. Sessions are adaptable to all mobility levels and combine physical activity, quizzes and team games. We run intergenerational sessions, and everyone can take part, from school children to people who are bed bound. It is about what people can do, not what they cannot.

Q: How did it feel to start a franchise at 51?
A: Age was not an issue. Starting later in life meant I had more experience and perspective. I am better at managing people, making decisions, and learning from mistakes. Franchising gave me the structure and support to feel confident in starting a business at this stage of my life.

Q: What were the first months of running your franchise like?
A: It was a steep learning curve and an emotional rollercoaster. The first care homes signing up were incredible highs, but there were also setbacks. It was a big shift from consulting to running a business with real responsibility. The franchise model made it easier because I had a proven system to follow and a network to lean on.

Q: Why did you choose franchising rather than starting independently?
A: I have been in franchising since 1999. Franchising gives you structure, systems, and support from people who have been there before. You are not starting with a blank slate and there is a network of franchisees to offer guidance and encouragement. That support is invaluable when building a new business.

Q: How has running a Rise Life franchise changed your life?
A: It gave me purpose. I am out in the world, interacting with people, moving, laughing, and making a real difference. I lead a team of eight and even when I take time off, the business keeps running. That independence and flexibility is empowering.

Q: What advice would you give someone considering a franchise?
A: Franchising offers a flexible career path with a proven model. Look for a franchise that aligns with your values and interests. Ask about training, support and the network available to you. If you are looking for flexibility, purpose, or a career change, a franchise could be the perfect option.

Q: What advice would you give women in perimenopause or menopause thinking about starting a business?
A: Be kind to yourself and trust your timing. Franchising allows you to work around your best energy levels and lifestyle. Focus on something that brings you joy and purpose. There are plenty of franchises out there, and organisations like the British Franchise Association are a great place to start exploring opportunities.

Q: What has been your proudest moment as a franchisee?
A: Many of the care homes that signed up in my first year are still with me three years on. Receiving heartfelt thank-you notes from participants and reviews from my team reminds me that the work we do makes a real difference. That is incredibly rewarding.