Lincolnshire businessman celebrates 20 years of Revolutionary Automotive Enterprise

09/06/2026
Revive! Auto Innovations UK Ltd
  • Russell Hudson opened Revive! West Lincs 08/06/2006 bringing innovative automotive SMART repairs to the county
  • Beginning as a man in a van, Revive! West Lincs has grown into a million-pound turnover business employing 10 people with seven vans and a workshop unit
  • Revive! West Lincs’s specially trained technicians perform SMART repair services on consumers driveways, providing much needed mobile bodyshop support for customers and dealerships alike

A local Lincolnshire businessman is celebrating 20 years of his innovative automotive business this week. Russell Hudson first established Revive! West Lincs on 8th June 2006.

The business is one of the UK’s leading mobile providers of minor paint and bodywork repairs for vehicles and alloy wheels.

“When I first started the business, I could never have imagined the incredible heights we would achieve”, commented Russell Hudson, owner of Revive! West Lincs. Opening with two vans and a team of two experienced technicians, Revive!West Lincs has since quadrupled in size, taking on a further five vans, 8 technicians and a workshop unit. We have plans to expand further, increasing our service operations and doing everything we can to put Lincolnshire on the map.

“We have dedicated so much time to Revive! West Lincs, it’s really amazing to see how far we’ve come. Throughout our time in Lincoln and beyond we have aimed to provide outstanding services and really get in deep with our local dealerships to find out how we can best support them in their own business endeavors. The good people and fantastic business community in Lincoln and the surrounding area have really stuck with us through so much. I’d just like to thank them all for helping Revive! West Lincs flourish. We couldn’t be happier in the area and are excited to continue growing our customer base throughout our territory.”

The business uses specially trained technicians to carry out high-quality, cost-effective repairs at a time and place to suit customers. Repairs usually cost far less than the average insurance policy excess without the hassle of taking your vehicle to the body shop, sorting out lifts or arranging a courtesy car.

Revive! West Lincs is part of the larger Revive! Network of Smart repairers and is one of more than 50+ franchisees nationwide. Russell has received a lot of support and training from Revive! as he has developed the business, this has helped him not only survive in the competitive Lincolnshire and Nottinghamshire area but thrive, taking on much bigger business opportunities to expand the operation throughout the territory.

“We’re excited to celebrate Revive! West Lincs’s 20th anniversary.” Said Mark Llewellyn, Managing Director at Revive! UK. “Russell has been with us for a long time and is a well-beloved character among our franchisees. His passion for the business has only grown over the years and his incredible knowledge sets him apart from the other Revive! businesses. Russell plays a key role in providing services to Lincolnshire but also mentoring newer franchisees so they can reach the incredible achievements and longevity of Revive! West Lincs.”

Russell concluded “There’s still a great demand throughout the country for top quality paintwork repairs and we’re going to continue to meet that need by delivering a fast, efficient and professional service. This is just the start of Revive! West Linc’s journey. We’re already working with a number of prestigious dealerships and we’re excited to build upon our 2 decades of success across our territory as news of our top-quality services spread.”

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